Instapage is a landing page creation tool that not only lets you build pages, but also test them prior to launch and track their performance over time. Instapage offers a drag & drop editor as well as a library of templates, and the option to add SEO plugins, social widgets, and videos to help you create and customize landing pages for any kind of campaign. You can then A/B test pages to determine which design will work best for your audience and campaign.
Once you’re happy with your landing page, you can publish it to your existing websites, your Facebook or WordPress pages, or as a standalone page using Instapage’s free sub-domain option. You can continuously monitor your campaigns in Instapage, updating and editing your pages at anytime depending on analytics. The lead generation dashboard gives you a detailed list of how many signups your pages have generated.Show more screenshots »
Instapage was founded in 2011 and is currently made up of a small team of some 15 experts. The company is based in San Francisco and as a recognized leader in their space, has a growing number of clients from all business types and sizes.
Instapage is straightforward to use for anyone regardless of experience or technical know-how. The interface is intuitive and the WYSIWYG editor will be familiar to all. Instapage also offers a larger number of templates than its competitors with over 70 to choose from. There are also over 20 integrations with popular marketing and analytics tools.
Instapage has been highly praised for its ease of use and the true drag-and-drop nature of its designer. The interface is clean, modern and extremely accessible for anyone. The app has been described as enjoyable to use, with none of the frustration and learning curves involved with most design tools.
You can register for Instapage via the “Try Free” button at the top of the website’s homepage.
Instapage is free to use. You can upgrade to a monthly subscription at any time. There are three monthly subscription packages: Basic ($29 p/month) Professional ($79 p/month) and Unlimited ($179 p/month).
Instapage is ideal for any marketer, sales rep, web designer, or small business owner who wants a quick and easy way to create a landing page, even if they have never created one before, without compromising on the quality of the page.
The built-in campaign management and analytics tools make it a good solution for anyone who wants to create multiple landing pages for multiple campaigns. While the integrations make it a sensible choice for businesses using other cloud marketing apps.